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A HERBST WEB DESIGN |
Websites designed :Below is a few reasons for you to consider why your business needs a web page.Establish A PresenceApproximately 50 million people around the world have access to the World Wide Web (WWW). No matter what your business is, you can't ignore the millions of people on the Net. To be a part of that community and show that you are interested in serving them, you need to be on the WWW for them. You know your competitors will.
Make Business Information AccessibleWhat is basic business information? The Nature of your business. How Customers can contact you. Where are you located. Now think of a Yellow Pages ad where you have instant communication. Today's specials, today's interest rate, next week's specials? If you could keep you customer informed of every reason why they should do business with you, don't you think you could do more business? You can on the WWW. NetworkA lot of what passes for business is simply nothing more than making connections with other people. Every smart business person knows, it's not what you know, it's who you know. Passing out your business card is part of every good meeting and every business person can tell more than one story how a chance meeting turned into the big deal. Well, what if you could pass out your business card to thousands, maybe millions of potential clients and partners, saying this is what I do and if you are ever in need of my services, this is how you can reach me. You can, 24 hours a day, simply and inexpensively find me, on the WWW. Extensive Information/UpdatingWhat if information need to be released no earlier than midnight? The annual financial statements, the grand prize winner, the press kit for the much anticipated film, the merger news? Well, you sent out the information to the press with "The do not release before such and such time" statement and hope for the best. Now the information can be made available at midnight or any time you specify, with all related information such as photo graphs, bios, etc. Released at exactly the same time. Imagine the anticipation of "All materials will be made available on our Web site at 12:01 AM". The scoop goes to those that wait for the information to be posted, not the one who releases your information early. Customer ServiceMaking business information available is one of the most important ways to serve your customers. But if you look at serving the customer, you'll find even more ways to use WWW technology. How about making forms available to pre qualify for loans, or have your staff do a search for that classic jazz record your customer is looking for, without tying up your staff on the phone to take down the information ? Allow your customer to punch in sizes and check it against a database that tells him what color of jacket is available in your store. All this can be done, simply and quickly, on the WWW. Allow Feedback From CustomersYou pass out the brochure, the catalogue, the booklet, but it doesn't work. No sales, no calls, no leads. What went wrong? Wrong colour, wrong price, wrong market? Keep testing, the marketing books say, and you'll eventually find out what went wrong. That's great for the big boys with deep pockets, but who's paying the bills? You are and you don't have the time nor the money to wait for the answer. With a Web page, you can ask for feedback and get it instantaneously with no extra cost. An instant e-mail response can be built into Web pages and can get the answer while its fresh in your customers mind, without the cost and lack of response of business reply mail. Learn by testing New Services and ProductsTied into the reason above, we all know the cost of rolling out a new product. Advertising, advertising, advertising, PR and advertising. Expensive, expensive, expensive. Once you have been on the Web and know what to expect from those who are seeing your page, they are the least expensive market for you to reach. They will also let you know what they think of your product faster, easier and much less expensively than any other market you may reach. For the cost of a page or two of Web programming, you can have a crystal ball into where to position or service in the marketplace, Amazing. Stay in Contact with SalespeopleYour employees on the road may need up-to-the-minute information that will help them make the sale or pull together the deal. If you know what that information is, you can keep it posted in complete privacy on the WWW. A quick local phone call can keep your staff supplied with the most detailed information, without long distance phone bills and tying up the staff at the home office. Cost of the Web vs. Other forms of advertisingYou have the ability to reach a global audience for a fixed cost. The cost of a Web site is far less then that of any other form of advertising. Only a very small percentage of 50 million (growing at 10% a month ) Internet browsers will be interested in your product or service, but 100% of the respondents are seeking more information on the services you provide. Like a Yellow page ads, all visitors to your web site are interested in your product or service. Do it before your competitors around the world doThe world is becoming one very large global economy very quickly, you don't want to have a company on the other side of the world selling products and service to your neighbours. On the Internet you are judged by what your web site looks like and the quality of service you provide not by the physical location of your business. Pricing Structure
With all this in mind take a few moments to fill out the form below and I will send you all the information needed to make your web page a reality.
Please contact me if you have any questions or are interested in discussing the best way to get your business on the internet. Contact Anna Herbst at acherbst@yebo.co.za |